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FAQ
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Different product class. Badger plans routes well. Leadbeam plans routes and also scores accounts, captures voice and photos to the CRM, briefs reps before each stop, and surfaces coaching for managers. Routing is one of six things it does.
Insights is a $50-a-month layer on top of a 12-year-old route planner. Leadbeam was built AI-first. Atlas scores 30M+ businesses on 30+ signals, Beamly is the rep companion, Pulse handles capture. They're core, not extras you bolt on later.
In Badger, voice-to-text gives you a transcription and you re-key the parts you actually want into the CRM. In Leadbeam, Pulse takes voice and photos, routes them to the right accounts and opportunities, and you review once before anything syncs. No re-typing.